BITC Partners with Serene Solutions to Launch Documentary Showcasing Botswana’s Story. The Botswana Investment and Trade Centre (BITC) has announced a strategic collaboration with Serene Solutions to produce Botswana Through Their Eyes, a new documentary series aimed at telling Botswana’s story through the voices and experiences of its people.
This visually rich series seeks to highlight Botswana’s cultural heritage, landscapes, and wildlife, while also bringing to light untold stories and lesser-known destinations across the country. The project is positioned to offer viewers, both local and international, a more intimate and authentic understanding of Botswana.
According to BITC, the initiative aligns with its broader mandate to promote investment and tourism by spotlighting Botswana’s unique identity and national pride. By supporting this collaboration, BITC aims to not only boost tourism but also contribute to preserving Botswana’s cultural legacy for future generations.
The documentary will feature a diverse array of perspectives—ranging from community voices and cultural leaders to conservationists and everyday citizens—offering a grassroots perspective on what it means to live in and represent Botswana.
Serene Solutions brings creative expertise and storytelling capabilities to the project, working closely with local communities to ensure the narratives are organic and representative of real-life experiences.